Studio Guest: DJ Unknown

This Monday night on The Love Shaq, Shaq D is joined by special guest DJ, DJ Unknown who will be selecting some of his favourite R&B classic slow jams.Lester Sewell aka DJ Unknown has been an established DJ for over 23 years. He is also the founder of the brand Simply Soul which has been going for over 12 years and in more recent years, co-founder of Panache UK Events.DJ Unknown’s love of music stems from his first ever booking at a house party when he realised how the power of music can affect people and the energy he felt seeing everyone dancing and enjoying themselves. He has a natural talent for adapting his musicality quickly to the audience in front of him. With a specialism is Old Skool RnB, Soul music, he also boasts a catalogue of many different music genres which enables him to carry out DJ work for weddings, birthdays parties, private events, large night club venues, youth events and much more.DJ Unknown has been a resident DJ in Hereford for 8 years and has also enjoyed long term residencies in Telford, Worcester and presently Cheltenham. More recently he appointed an agent to manage private party bookings which has enhanced his profile and created a busy work flow.The brand Simply Soul enjoys a regular event in the Jewellery Quarter, Birmingham and this event focusses on just one DJ and MC providing the clientele with a unique twist of having a one to one vibe with a DJ who knows his stuff. Simply Soul is also currently looking at hosting events in other towns as the brand is becoming increasingly popular and events in Birmingham are always a sell-out.Panache UK Events is all about the mature clientele. With a consistent approach of never hosting the same event twice, these events are always well attended and the focus is fully on the experience the client has from start to finish of the event which always leaves people wanting more. Panache UK Events are also very proud to have recently held the first every West Midlands Weekender which will now become a yearly event growing in strength from year to year.DJ Unknown also ensures he makes time for younger people too. Running an event for 16 and under age group called ‘Energy’ has seen him have more than 400 young people in one venue on a regular basis come along and enjoy listening to all the latest trending music and being able to watch the video on big screens too. His involvement with youth services is also leading him into a new area of mentoring. This is something very close to DJ Unknown as he gives as much of his time as he can to voluntary work with young offenders and under privileged young people.